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How Can it Promote the Sale of Service Contracts and Increase Work in the Off-season?

A broad and loyal customer base is one of the signature characteristics of a mature company.  Selling service contracts is a great way to achieve this kind of customer base.  By offering your customers both routine maintenance on their equipment and a discount on repairs, your service contracts will both increase customer retention and provide your company with maintenance work during the slower fall and spring seasons. 

Advantage Comfort Pricing makes it easy to promote the sale of service contracts.  You can designate as many levels of service contracts in your pricing manuals as you wish; with Advantage Comfort Pricing, you are in complete control.  By highlighting the discounted service contract repair prices in the pricing manuals, you draw the customer’s attention to them.  This presents the service technician with the perfect opportunity to promote your service contracts.  Selling service contracts will not only increase revenue from the sale of the contracts themselves, but will also help with customer loyalty and retention.  Customers who have invested money in your service contract will continue to come back to you because they want to maximize the return on their investment. 

A second benefit of a large service contract customer base is the increased work load to perform the actual equipment maintenance. This workload is typically concentrated in the slower fall and spring seasons.  Instead of looking for additional work during these times, your technicians will still have plenty of service contract work available.

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